Ben's® Deet Repellents
DEET N,N-Diethyl-meta-toluamide, abbreviated DEET, is a slightly yellow oil. It is the most common active ingredient in insect repellents. Formula: C12H17NO Melting point: -49°F (-45°C) IUPAC ID: N,N-Diethyl-3-methylbenzamide Molar mass: 191.27 g/mol Density: 998.00 kg/m³ Boiling point: 550.4°F (288°C)
Ben's® Tick & Insect Repellent brand lotion and pump spray repellents contain DEET, the most effective tick and insect repelling ingredient ever developed. Providing up to 10 hrs. of bug protection, Ben's® 100 Max Formula insect repellent lets you enjoy the summer months without swatting flies and smacking mosquitoes. 100% DEET for longest lasting proven protection. Repels black flies, mosquitos, no-see-ums, sandflies, chiggers, fleas, and stable flies. Protects against Lyme ticks. Up to 10 hours of protection. Clear, odorless formula.
The story of Ben's® Outdoor...
Ben’s® was started by a gentleman named Mark Mowatt out of Maine. He had previously worked for the company that sold and distributed the Muskol brand insect repellent. He felt that he could better market and promote the product on his own, so he created a new brand and named it after his son Ben.
Mark started with a 100% DEET re-packaged into a bright orange bottle and marketed it throughout New England, starting in Maine and growing the brand from there. Tender Corporation was already in the insect bite treatment market and struck up many conversations with Mark at a variety of trade shows. Through these conversations Mark discovered it made a great deal of sense to sell the brand to Tender Corporation and concentrate on other areas of the business.
Ben’s® was purchased by Tender Corporation in April of 1987 and extended the brand into a Ben’s® Wilderness formula (30% DEET) and backyard Formula (20% DEET). The mid 90’s brought forth a new formulation with the incorporation of their Turco machine (bag on valve technology). They were one of only three companies to use this technology in manufacturing. This allowed Tender Corporation to take out alcohol and propellant, leaving 100% repellent in our product lines. They continued on with Ben’s® Wilderness and Ben’s® Backyard formulas. Looking at the differentiation and the fact that there were few costing points between the 20% and 30% they decided to drop the 20% and focus the brand on the higher end DEET messaging, from 100% down to the 30%.
DEET has been the most tested chemical by the EPA over the last 60-70 years. There have been no health issues related to the use of DEET that were not intentional by the end user. It is a very safe and effective active ingredient for repellents. Tender Corporation has continued to enhance the packaging and messaging while sticking with the bright orange coloring in a variety of sizes in pump sprays, continuous spray and wipes in the Ben’s® 30% to handle the variety of needs the marketplace has.
Comments on Ben's® Outdoor from The Team:
Ben’s Insect Repellents are my husband and my favorite insect repellents. My husband refuses to go out into our yard to garden or mow the lawn without applying his Ben’s 100. He says it is the very best repellent that you can use. It keeps the black flies and mosquitos at bay for hours. He never gets an insect bite while using it. I prefer the Ben’s 30 in the Eco-Spray can for even distribution of repellent and that it is unscented. I also like the fact that it is a proven tick deterrent. In this day and age you can never be too careful, considering Lyme disease, triple E and other dangerous insect borne diseases. Ben’s in the bright orange packaging means serious business for anyone who spends time in the outdoors.
~ Audrey Egan, Tender Corp.
CDC & WHO recommend Environmental Protection Agency (EPA)-registered insect repellents for avoiding mosquitoes and mosquito-borne diseases like Zika Virus, Dengue, and Chikungunya. When used as directed, EPA-registered insect repellents are proven safe and effective, even for pregnant and breast-feeding women.
Ben's® Deet repellents - offering protection from insects that may carry Eastern Equine Encephalitis (EEE), West Nile Virus (WNV), malaria and other infectious diseases.Tender Corp offers much more than just the Adventure Medical Kits Hygiene Series First Aid Kits and Products. We have DEET insect repellents for ultimate protection from bug bites.